Everyone kevin here in this video we're gon na go through my reaction of the apple event that just took place. Uh apple did hit obviously a high this year of 181 down to about 158 right now, as usual, we got by the rumor, sell the news uh. We did have a little bit of a run up after the biden event. We we saw that in the s p, 500 and the nasdaq, but we did also see uh rotation down in the spy and the nasdaq.

At the same time as we got sort of that zelda news on the apple event, it was the six most most traded stock today and they did come out with a new green color for the iphone 13 and the iphone uh 13 pro model, but the iphone Se has had a little bit of a price increase. Here's tim cook discussing the iphone se the iphone se first came out in 2016.. It will be available for pre-order at 5 a.m. Pacific time march 11th, which is friday morning, it will be available for deliveries on march 18th.

It's using a new six core chip, the a15 bionic chip and uh. Previously the iphone se was using the a13s from back in 2020. So this will be a nice big boost for the se. It's also going to be taking advantage of 5g connections, which we were talking about, that on the live stream earlier, that not a lot of people actually get to use full 5g.

It seems like it's kind of rare that we actually get full 5g, but at least now it has that capability, and i expect, as we expand the 5g networks and we finally deal with uh. How 5g ends up clearing with like the faa, because there have been a lot of blockages to the expansion of 5g because of concerns regarding planes and the faa federal aviation administration, then maybe eventually will actually get more 5g availability. So anyway, here they're comparing the cpu to the iphone 8 they're, showing that it's a 1.8 times faster than the iphone 8.. Obviously, at this point, the iphone 8 is a pretty older model.

What they're, really trying to do here is make sure that they're not losing customers for like the pro models and the more expensive models, since obviously the iphone se is, is targeted to or to to the lower uh entry point demographic, the iphone se is going up About seven and a half percent matching inflation going up to 428 429 dollars. Excuse me again, starting to ship march 18th, a lot of folks talking about how this is going to be big for emerging markets still kind of expensive, though potentially for everyone in the emerging market space. So but again you definitely saw an inflationary increase there in the iphone se price. The next thing to talk about is the ipad, so they're coming out with a new ipad air, which i just briefly want to give my thoughts on the ipad air.

I really like the ipad air. I have the ipad air right here and if you haven't, bought the magic keyboards for them, yet i really recommend them. I use them almost every single day and the keyboard seems really expensive because, like 300 bucks, but the keyboard seems really expensive, but in my opinion it's always been worth it and the ipad actually stays on it pretty decently. So i really like these keyboards.

I have one for my ipad air and for my ipad pro that's right in front of me, yeah really good. I haven't noticed that this is any slower than the ipad pro, even though i know it is. They are talking about how this new ipad air, which is not this. This is an old ipad, but they are talking about how the ipad air is expected to have 60 better performance over the older ipad.

Pro it'll also have a 5g chip and they spent a lot of time comparing how the ipad air is going to have a better front-facing camera. So for you know, facetime or conferencing or whatever so big update to the front camera they're, also updating the rear camera. It's got the same usb c port, which it has right. Now we are expecting that the ipad pro is likely to get the new m2 chip later this year, so the ipad air is going to be getting the m1 chip.

Now this gets a little confusing because there's a lot to talk about with chips. So you got the new ipad. Air that'll get the m1 chip, then you're, probably later this year, going to get the ipad pro and that's expected to use an m2 chip. But that wasn't announced at today's event, uh.

What they did announce was the new m1 ultra chip, which we'll talk about in just a moment for those of you who aren't familiar, i suppose it's worth just kind of comparing the pro and the uh the air. In terms of size, so since i have both of them here, you can kind of see the difference here. This is very comfortable to hold with one hand the ipad air. This is not.

This gets heavy with one hand. This is great with one hand, and so you can kind of see that size difference if i put them over each other right here. This gives you a little bit of a size difference. One thing that i really like about the pro is that it uh when i annotate i like to use good notes.

A lot of people. Ask me what what software it is that i use to annotate on and i annotate a lot of pdfs on good notes and when i have the pdfs vertical, i can get the entire screen on on my ipad pro. But i can't on on my ipad air. So, for example, when i go into like good notes like this, and i want to highlight articles or whatever i can do that really easily on a full page on the ipad pro.

So i personally really like that about the pro, but in terms of taking up desk space and carrying it single-handedly the the ipad is is much the ipad air is much nicer. I really like the ipad air for actually like traveling with it or whatever so uh new ipad air is exciting. The new ipad air is coming out with a starting price of 599 and it'll, also come out on march 18th they're, calling it their most versatile airport ipad ever made with 100 recyclable material, which i always think that's interesting when they sound uh when they say things Like oh, it's made with 100 recyclable material kind of implies that it's made with recyclable material. This is made with stuff that could be recycled not made with recycled material.

A different little note there also available for orders march 11th. So that's the that's the ipad. Now we can take a look at some of the specs here. This is the replay here - 2532..

Let's jump on over here to get the pricing you can see that about 25 and 30 seconds into their stream here. 5.99. That's the starting point starts at 64 gigabytes and you can get all the way up to that: um uh. 256..

Now here's some more of the specs. We can just pause on this really briefly. Here: 12 megapixel camera 4k. Video again, i personally mentioned on my live stream earlier.

I wish they would just get rid of the back camera and save me the money like charge less for the ipad, because i don't like using the rear camera, but somebody mentioned in our live stream earlier that a lot of people use the lidar sensor for the Ipad pros - and they use that for 3d scanning, pretty neat. So then we've got some more ipad, specs er, we obviously ipad pencil compatibility really good. By the way i have an ipad pencil for each of my ipads and i also keep a spare backup pencil. Just in case one of them dies uh, then the next announcement that came out of this event.

Oh they had a quick note by the way that apple tv plus is having its first exclusive uh sports deals. They're they'll have two exclusive mlb games: that'll be streamed with uh, with apple tv plus, i believe they mentioned that was on friday nights. So uh, it's, i think, that's their first exclusive apple tv sports deal. Okay, let's not talk about the m1 in the m1 ultra.

So you can see the m1 lineup in their stream about 27 minutes, in is when they start talking about the m1 lineup, and so this is the m1 lineup. Here you went from m1 to m1 pro to m1 max and they announced now the new one, which is the m1 ultra right here, so the m1 ultra. This is supposed to be their new chip, that's kind of like combining they described it as combining two m1 max chips together. The uh m1 chip uh.

Is this new ultra chip, i don't believe, is in in the ipad air. They they made it pretty clear that this was just sort of the second second announcement, but i think there could be some confusion on that and again it connects two m1 max chips. The reason they really sell the m1 ultra chip here is because they're introducing their new mac studio computer, which we'll talk about in just a moment, and they talk about how this doubles. Uh has memory of 128 gb, this m1 ultra chip, 20 core cpu eight times faster than the m1 64 uh core gpu, which is crazy and 32 core neural engine for ai, really incredible new chip.

So, anyway, this chip is available or not available, depending on which one you want to choose in their new mac studio that they announced. They announced that about 40 minutes into their presentation today and that's their new desktop computer here. Their new desktop computer is kind of seen as a smaller mac pro more powerful than the mac mini. Also has a new monitor that comes with it.

Well, it doesn't come with it, you could pay for it another retina monitor. Now i want to say i have i'm actually using right now to record this video a mac pro and in addition to having the mac pro, i have the mac pro display. Now, if you, if you're, not familiar already with a mac pro display, let me show it to you uh, because it's expensive and people are like. Oh, this is a game changer.

You could move it from a horizontal position to a vertical position and people go crazy for this one or did when it first came out and a lot of people made fun of it because the stand was ridiculously expensive. I think the stand was somewhere around. A thousand dollars alone for the stand: let's pull it up over here. Yeah here you go so this is the pro display xdr.

This is the old one: uh, that's not with the new studio display that they're releasing now and here's that stand, that's quite expensive. So i have this and you could get nano textured, glass or standard glass. Here's the the pro stand pro stand: 999 dollars just for the stand. It allows you to rotate that screen right.

Let me just put it this way, even though they end up announcing a new screen as well with this mac uh studio, this screen's not worth it like. I can't stand the fact that i spent a five grand uh plus a thousand dollars for the stand on this screen. It's what i'm looking at right here, not worth it so just my opinion, the screen not worth it. I suppose.

Maybe if you wanted to really like show it off to people that'd be good, but i i don't even get to show anybody it's just hidden over here in the background, so my take not worth now this mac studio uh, i'm very interested in this because they Say that this mac studio is 80 faster than the mac pro fits on your desk 3.4 times faster than the fastest imac 80 uh faster uh. Well, we already mentioned 80 faster than the top end mac pro, and that's because it's going to have the m1 ultra in it now we're comparing to the top line version of this, because you don't have to get the top line version of it now we'll go Through the configuration of this, so we can see the pricing of this. I personally got excited about this. It's also got some great peripheral ports.

Here, we've got the classic usb a's here, hdmi audio. This is the 10 gigabit ethernet over here. You've got four thunderbolts in the back. You've also got the sd card in the slot in the front here, along with some usbs in the front, so that makes it really convenient for actually having it on your desk.

If you had it on your desk but uh for me what i really like looking at we'll grab the specs here, really quick and then we'll look at pricing this thing out and then i'll tell you if this is something that i'm going to be pre-ordering. So here are the specs for it in terms of how far you can upgrade this, but when we go to the order screen, there are two options you can get the m1 ultra or you could get the old version. Well, i shouldn't say the old version. It's just the older m1 chip.

Let's take a look at it here, so this is the order page for the mac studio and if we go to order now, which will jump right to order now here here are the two choices you have. The m1 max which we saw is the older lineup of the chip and then the new m1 ultra, like all the comparisons they did are with the m1 ultra. So if you wanted those good specs, the best specs, you go for that m1 ultra. In my opinion, if you're going to get the max studio, it makes the most sense to actually get the ultra chip because it's the new technology, i feel like that's the reason to get it.

We did notice that when this order page first came up the order. Delivery dates were that you could order it now, and you would expect to get it between march 23rd and march 30th about five minutes after the order screen coming up. This actually got pushed back two weeks on both ends. So now the range is april 6th to april 13th to get the the more expensive one, the more expensive one with the ultra ship starts at 3999 dollars compared to 2000 for the smaller studio.

I have to say i suppose, if i were going to compare to a mac like an imac itself, though, would i potentially just consider getting the max studio over getting an imac, maybe because we bought a uh, an imac 24 inch, one of these colored ones? I bought the green one right here and i have to say i'm not very impressed with it. We got the most basic one for like 12.99 uh and it it it's kind of a lemon. I hate to say it. I personally i'm a big apple fan, but i'm really disappointed that this new computer is nowhere near as good as some of like the old laptops that i have uh and i know comparing to like uh a this is a macbook pro from a couple years ago.

But still it's a couple year old technology and it blows uh out of the water they're sort of entry level uh imac here. So i suppose, if i were going to, i mean let's look at the pricing difference here, though, if we look at the imac and we upgrade the imac a little bit, let's go with the one tb. So here's about two thousand dollars: let's see how the mac studio compares now one's got a screen and this one doesn't right. But if we go on the lower end here we compare the entry level here.

Look at what you get on the entry level: uh studio, the entry level studio, you're, getting 10 core cpu, 24k or 24 core gpu and then, of course, their neural core. We don't even have to upgrade that 32 gb of mem that's twice as much as you're. Getting over here so you're getting here, you're getting the 8 core cpu and the 8 core gpu here, you're getting 10 core cpu 24 gpu. I mean this blows.

This blows the imac out of the freaking water 16 gb of memory for the same price over here. You'd be getting 32 you're, getting twice as much roughly the same price. Okay, a couple hundred bucks more. If we, we match the storage here and you're getting a lot more peripheral ports, you're getting almost twice as many peripheral ports for thunderbolts now actually you're, getting even more because you have six thunderbolt ports on the mac studio.

So i really like this mac studio. I think there's a lot of value in this i and they because they do have that hdmi port. I personally would just get myself a cheap monitor and get this over an imac hands down any day of the week like this whole like oh, but the screen is uh, you know a retina display or whatever i don't really care get me a 300 screen and And a really good computer or just build your own pc is obviously another option. I know pc people hate it when i make apple videos, but obviously i use uh almost all apple products.

I mean right now, i'm on apple mac, pro or macbook pro, and then there's the mac pro right here so uh. Now, personally, would i buy this one uh, which also by the way they're uh the display which you can buy for this me again, wouldn't buy it too way too expensive to buy these apple displays. This is where it just gets ridiculous, but if you wanted to here's the new 27k uh, sorry 27 inch 5k retina display. Now what i will say what's cool about this is it's a lot cheaper than the mac display? The fact that you could get this for 15.99 way better like it, this is going to cannibalize, in my opinion, the sales of the mac pro display, because the mac pro display is like five grand plus another thousand.

If you want the nano texture display right, that's insane and the stand. Oh, my gosh is the stand fifteen hundred dollars, or does that that's included in the price that better be included in the price? Yay? Okay, okay, okay, no! That's included in the price! Okay! Thank goodness, it was gon na say what is happening here. So no that's included in the price that is way more affordable and it's still a ridiculous screen. Don't get me wrong so when i say it's affordable again, i prefer the 300 screen, but i'd much rather do a fifteen hundred dollar uh display here with the uh tilt adjustable stand the basic stand that comes with it or just get the the mount for it.

Uh for your desk mount or whatever way, more affordable than paying for what we saw over here, which, if we go under mac, we go to displays this. This is the new ones the studio display. This is ridiculous. The pro xdr i have it 32 inches.

It's up right right here, 6k display i'll, tell you. I would never notice a difference. I spend all day looking at my ipad screen iphone screen, uh the the laptop screen, the big one here, not worth it so my take but anyway much more affordable. This also has a camera in it, which you know.

What really bothers me is that my five thousand dollar screen right here. The mac pro one does not have a camera, and the mac pro doesn't come with the little fingerprint thing i bought this keyboard afterwards. This is the uh apple keyboard here that comes with the little fingerprint option here. It doesn't work with my mac pro i'm like come on.

That should just be a software thing like the. I think i spent like 16k uh 10k for the computer and then 6k for display and seriously. I can't do the fingerprint thing like some of the the things they did just bother me, but anyway, no camera on the screen. Anyway, the studio display they finally fixed that they put a 12 megapixel camera on it.

I believe they also put a chip in this. I believe it's, the a13 is going into the screen: yeah a13 bionic inside that's for the cameras and uh and the speakers that they have, because they have the six speakers inside as well. For that studio style, sound uh cool, i mean i look. I was happy with this apple event.

Now would i buy the studio because i've also been having some issues with my pro? Probably not i'll, probably wait for. Actually i will i'm just gon na make that decision. Now. I'm not gon na buy the studio.

I'm gon na wait to see what the new pro specs look like uh, although part of me is tempted that if the new pro comes out and the specs aren't like mind-blowingly better than the studio i'll either just keep the one that i have now and just Suffer with some of the problems that it has or i'll, i might actually consider downgrading to the studio if the studio's specs, which they are, are a lot better than the top of the line mac pro, which we have right now, which we already know. That is true. The studio, the high level studio is better than the old mac pros, but i don't know if it's going to make sense for me to stay in that pro line. I might jump down to the studio line when it comes time for a new one, but i won't buy now because i'm going to wait to see those stats and we expect those stats to come out in september for the new pro reveal.

So that's my take on the apple event. Hopefully you found that insightful and uh yeah. Let's see what apple stock is doing now, actually yeah, let's, let's see hey it's climbing a little bit. We've got about one hour and 15 minutes left in the close uh on the day here and after that sort of sell the room where you're getting a little bit of climb here.